I love Ares, but I don't want to forget my love of Evennia either. There's something that feels more like 'game' there, and it's pretty slick and modernized too. I've thought that Ares comes off as more of a collaborative writing tool for RP and Evennia comes off as an RP-centric game. Both of these approaches are awesome and valid, and both can be spawned up easily and functionally in-browser. I feel lucky to have both any time I'm forced to fire up a client program (gross, how 90s).
So we have the systems. Are we just so out of touch we're only playing themes nobody but us gives a shit about? I'm really not ready to believe that either. Maybe we need to slut ourselves out to some new clientele with games that pander to new users, but I think those would draw the little preciouses deeper into our webs and onto our more thoughtfully-crafted settings.
The sort of places we've applied our collective experience over years and decades evolving ideas together to build. Maybe we can do the same thing and put our heads together to come up with game settings that would work and appeal to fresh meat -- get them in the door and twitching our webs.