I don't even know who to @ right now, this thread is so motherfucking broken.
I recognize that there will always be the faction of players that believe staff attention/leadership attention should be spread evenly through the playerbase.
What the people who hold this belief need to understand is that this is their opinion. You can play on games where staff shares this opinion. You cannot force everyone to share this opinion, because this opinion is fundamentally flawed in the eyes of people who disagree.
People should play with those who are interesting and engaging and contributing to their sense of enjoyment in a game. If you are taking actions, involving other players, building stories, and making the game more fun for many people - staffers are more likely to pay you attention because you are doing what most staffers want their players to do, and we generally reward people for doing good things.
Generally speaking, on many games, the people doing this are a relatively smallish number, which can contribute to the mostly-accurate perception that a particular staff-run NPC is handing out all the goodies to one small group.
But what it all eventually boils down to is that NPCs are going to play where their player's interests and enjoyment lies. Being someone that gripes about staff not paying them attention doesn't make you fun, interesting, or enjoyable. So you're probably going to live your best life on a game where being fun isn't as important to staff as making sure everyone is getting their turn, deserved or not, in the spotlight.
Serious question though: Why would anyone ever want staff/NPC attention from anyone they had to bully/harass/shame into RPing with them? I'd feel super gross if I thought someone was begrudgingly RPing with me. This is what messengers are for, when you need something from someone but they haven't expressed any interest in RPing with you in person. KISS and move on.