Sep 3, 2020, 2:41 PM

I also think its good to keep in mind the 4-8 week activity hit that most new games seem to hit after they open, when the new shiny wears off. I think usually at the 3 month mark is where you get a more solid look at the realistic population of the game.

I have seen the ooh shiny surge kill games that weren't prepared for it. Or where there was worry something was wrong at the natural drop off and then scrambling to try to retain folks instead of concentrating on what it most interesting to the runners and the stable core. So while its good to take a look and be willing to retool (something every game should do once in awhile and that first threshold is a good time!) I wouldn't take attrition as a sign something is wrong.

And i would advise also reaching out to those still there to ask what unique things keep them coming back and if there's any suggestions for enhancing/strengthening that! As well as any things that impede your goals that you may not have seen on first pass.